Sales / SaaS Metrics
Net-New vs Expansion Bookings
How much of new sales came from brand-new customers versus selling more to customers you already had.
The fork, why two teams get different numbers
Two forks stacked.
In the Metric Library
- The full fork, both definitions worked all the way through
- The trap that makes the number lie, on a real export
- Every formula variant, spelled out
- The reconciliation anchor, what to tie it to and when to refuse
Reference: SaaS ARR-bridge convention ยท ASC 606 for contract modifications